Lombok Green Nature is a professional company that has worked in Tour and Travel since 2010. Located in Sembalun Village, East Lombok Regency, West Nusa Tenggara. This business began by caring about the social condition and economy of the society in Sembalun specifically and generally in Lombok and trying to find solutions to solve the problems of unemployed youths who need fields of work besides the agricultural sector that has been done for generations for them who has land for farming.

Aware that society cannot rely on agriculture only to get prosperity for the locals who live in Sembalun Valley, the society rate increases daily meanwhile the land tightens because of inheritance allotment, building houses, and becoming residents. Most people in West Nusa Tenggara, mainly in East Lombok go abroad to find a job as laborers, the most in Malaysia. It occurs because the government cannot make or open a field of work for society. Sembalun which has great nature, is beautiful and becomes the base gate to Mount Rinjani trekking, many people of Sembalun go abroad to find a job with low salaries and far prosperous.

green nature
green nature

Poverty is caused by unemployment people are the main reason why we need to run a business in tour and travel by exploiting some good potential resources in Lombok. The tourism sector needs a lot of employers and is able to give a big benefit to increase the economy of the locals.

Besides that, many other sectors will run with it such as transportation, camping equipment rental, selling logistics, agriculture (vegetables and fruits), and accommodation like a homestay, inn, lodge, and hotel. Employ 10 constant guides and 50 freelance guides and employ hundreds of porters who do the trekking and tour around Lombok.

We chose Lombok Green Nature as the name of our company because of its development concept and sustainable tourism. Telling business is telling about benefits as well, but there is an important thing to care about is the sustainability of the environment. Commit to running a business that responds to the environment because the tourism industry tightens to exploit nature as the object that offers to visitors. Developing tourism in developing countries appears trouble to nature like a stake of garbage in every most visited destination. One of them is Mount Rinjani, National Park.

As our commitment from Lombok Green Nature management to the environment and our social program, we 10% of the whole payment of our guests who take our tour packages and we donate it to some programs that support a sustainable environment and social empowerment. The fund that we collect is given to Sembalun nature lovers and Sembalun Community Development Center and used in the program form of conservation and social empowerment.

Besides that, we apply a system to minimize the use of plastic (bottles and sachet) to decrease the problem of rubbish. Sembalun Community Development Center (SCDC) and Sembapala (the name of an organization that cares and loves nature) are organizations that focus on running the program to empower society and environment conservation. Why do our tour package price more expensive than others? We take 15% profit for each product tour that we offer and we contribute 10% for our Organization and miters.

puncak rinjani
hiking rinjani
trekking rinjani via sembalun

The prices of our tour packages are proper for travelers, especially trekking to Mount Rinjani. It can be more expensive than the prices that offered by another operator, while we take only 15% profit. But surely, we do have reasons and good value that make us offer higher prices than others. In developing our business, we propose a benefit principle for the whole stakeholder. Not only think of scooping up much profit but more in giving the best service for a good experience to the guests and referring to benefits for others who work with us.

Our obligation as an operator who offers the tour service is to give the best service to the guests who use our service for your tour. Besides that, we also have to the full fill the right of the laborers like porters and guides and every element who go along in this industry about the weight of goods and payment. Every porter must bring a max of 25 kilos, they may not carry more than 25 kilos. But, most operators break the rule by giving their porter more than 25, it can be 30 to 40 kilos. They do this because of profit and they victimize their laborers (porters).

For us, this practice is breaking the Human rights of laborers. Exploiting their inability to get more profit without thinking of their health who has to carry a very weight load more than the ability of a man. Several times, our team found some porters fainted on the way. It caused of carrying a lot of goods. In 2017, a porter from Senaru died on the way to Rinjani, he was getting exhausted. Because of those, we choose to stand on the standard price which is able to make everybody happy and smile. Our mission is so clear, we built this business in the spirit of developing others to make they are social and economic better.